Creative

Brand identities

Logos and identities for a café, a candle brand, an esports team and music collectives.

Context: Very different clients, one question: getting recognised at first glance. Café, candles, esports, electronic collectives.
What I did: Logotype and system: type, colours, print applications, shop sign, jersey. Café photography included.
Outcome: Turnkey identities, rolled out from the shop window to the competition jersey.

The process

Logos for the night
For electronic music collectives, labels and parties: logotypes that have to hold up on a poster, a sleeve or a giant screen. Cut letterforms, monograms, strong contrast.
Officine Rive Gauche
A scented candle brand. The identity borrows the codes of apothecary labels: ornate frame, navy and gold, classic type. Each scent gets its own label.
Exalty, esports rebrand
An esports organisation wanted a more energetic look. A new logo built around a moving “e”, a pink-to-cyan gradient, the #GetExalted tagline, a banner with the sponsors and a competition jersey in the same colours.
Die Anstalt, a café
For a café, a simple diamond logo applied as a window decal on the shopfront and rolled out in print. I also photographed the place in black and white, to show the identity in the street rather than on a mock-up.
Communications and illustration
An e-commerce banner for Vorsk (airsoft gear), a results poster for the Firestone Music Talents competition, and a vector mountain illustration for an editorial dress-up. Different formats and audiences, the same layout discipline.