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Creative

Creators & streaming

YouTube thumbnails, Twitch overlays and pixel art for content creators.

Role
Design & channel management
Year
2024
Stack
Photoshop · After Effects · Premiere Pro
Pixel-art scene: a city rooftop at night, a “Le stream commence” shutter and a penguin mascot
Context
From 2020 to 2024, I worked with YouTube and Twitch creators. A video is won before the click: thumbnail, waiting screen.
What I did
YouTube channel management, video editing, complete Twitch packs: screens, overlays, panels, emotes.
Outcome
Channels with a recognisable identity, from thumbnail to live stream.

The process

  1. The thumbnail earns the click

    An expressive face, three words at most, contrast that stands out on a recommendations page. Every thumbnail is designed to be read in a split second, even tiny on a phone.

    Board of nine brightly coloured YouTube thumbnails
  2. Before the live

    The “Le stream commence” (the stream is starting) screen is the first thing viewers see. Each streamer gets their own, in their own world: neon and circuits for one, flaming type for another.

    Two “Le stream commence” screens: purple-and-gold neon version, flaming Phoenix version
  3. A pixel-art scene

    For one streamer, a complete pixel-art scene: a city rooftop at night, penguins at the windows, the headset-wearing mascot and the title on a metal shutter. A waiting screen people actually want to look at.

    Pixel-art scene of a city rooftop with a “Le stream commence” shutter
  4. A complete kit for one streamer

    For Ryctus, the full pack: logo, “Le stream commence” screen and panel buttons (Twitter, commands, Discord) in a purple-and-gold universe, circuit lines and stars. One identity from the logo down to the last button.

    Complete Ryctus pack: logo, launch screen and purple-and-gold channel panels